New communications head for VMware

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Claire Dixon, senior VP and chief communications officer of VMware.

Claire Dixon, senior VP and chief communications officer of VMware.

Claire Dixon, newly appointed senior vice-president and chief communications officer of VMware, will focus on advancing VMware’s global goals.

In a LinkedIn post, Dixon said: “I am delighted to take on the role of custodian of VMware’s company narrative and communications efforts.”

Dixon led UK and then European communications at the consumer products division of global healthcare company GlaxoSmithKline (GSK), based in London. Prior to GSK, she held communications roles at consumer products giant Unilever and global PR agency Weber Shandwick.

According to the cloud infrastructure and business mobility company, she will lead VMware’s global communications team, including public relations, industry analyst relations, stakeholder engagement, employee communications and thought-leadership campaigns.

“Dixon is joining us at an exciting stage of VMware’s growth,” says Sanjay Poonen, chief operating officer of customer operations at VMware.

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“A substantial opportunity lies ahead for VMware as we build on our strengths in the software-defined data centre, mobile and cloud, and increase the value to our customers as we lead them through their digital transformation efforts. Her experience in communications will help us take our business to the next level.”

Dixon joins VMware from eBay, where she was vice-president for global communications. She is credited with successfully facilitating the communication around a high-profile proxy battle with activist investor Carl Icahn and led global communications around a cyber attack, before going on to announce and manage communications for the spin-out of PayPal from eBay.

She holds a Master’s degree from Cambridge University, England.

VMware has more than 500 000 customers and 75 000 partners globally. In 2016 it reported $7.1 billion in revenue.

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